Simply show up. There’s one simple thing you can do to build relationship that leads to results. Invest some of your time.
I know you’re a busy person, but if your business needs technology to run, then you’ve got to make this relationship a priority. You need to show up to meetings and answer the questions that need to be answered. Your actions and attention matter.
From a practical point of view, many technical projects fail because of lack of attention from business people. They grind to a halt because key questions remain unanswered. Or, perhaps worse, in the absence of answers to key questions, the geeks make assumptions about what you want and spend lots of time and money building the wrong things based on mistaken assumptions.
But perhaps more importantly, your attention speaks volumes about what you value. Every time you don’t show up to a meeting (or show up late and distracted), it sends a message to your technical people that they are unimportant to you, and that their work is unimportant. Their natural reaction is to ask “If this isn’t important to him, then why should it be important to me?” Their motivation to help you get what you want diminishes.
You don’t need to spend your entire life meeting with technical people, but if technology is a priority, then make these relationships a priority and invest some of your time in them.
For more information about how you can leverage geeks to get the technology you want, contact firstname.lastname@example.org or call 310-694-0450.